We're going to start with your initial free consultation, where we get to learn about you and your brand and you get to put a real human face to our brand. From here we have 4 subsequent consultation sessions after Modules 2, 4, 5 & 7. At each stage we discuss the work you have done, discuss potential concepts and their emotional potency as well as feasibility to get made, before discussing and setting out goals for the next stage of the program. We will decide together which ideas to create a shortlist from, test and then develop to make sure we have that perfect idea for creating shareability in your viewers. Finally we will discuss what the next best steps are for getting your video made with your budget and resources. For those who don't want to do the self-taught program and are just interested in brainstorming ideas, we totally get it. You can use your initial free session and 4 subsequent sessions on your own schedule where we can discuss your ideas and provide our professional opinion on what we think will arouse the most emotional response in viewers and therefore compel them to share.